Q&A With Stratford Writers Festival Author Craig Terlson

By |2020-03-06T11:52:50-05:00October 12th, 2017|Featured Festival, Festival, Marketing Tips|

From October 20—22, 2017, the Stratford Writers Festival will take over Stratford, Ontario. We caught up with attending author Craig Terlson to ask him a few questions about his latest projects, and why literary festivals are important to the Canadian artistic community.

Social Media for Authors: Selling Your Titles Through Social Media

By |2021-05-21T03:39:17-04:00January 23rd, 2017|Marketing Tips|

5 Tips to Sell Your Books Via Social Media in 2017 In 2017, most authors and publishers will need to come to terms with the following fact: It will become more difficult than ever to get attention for your books on social media. With the biggest channels (Facebook, Twitter, Instagram, Pinterest, etc.) swamped with authors [...]

Stratford Writers Festival Takes Over Social Media

By |2020-03-06T11:53:14-05:00October 28th, 2016|Featured Festival, Festival|

  Thank You to Everyone Who Mentioned the Festival on Social Media! Throughout the Stratford Writers Festival, our team was busy moving between venues, setting up stages, posting signs, and welcoming guests. However, between all of this, we were astonished by the amount of positive feedback and engagement the festival received on social media. If you [...]

Social Media for Authors: Growing Your Snapchat Followers

By |2021-05-21T04:12:33-04:00September 26th, 2016|Marketing Tips|

5 Tips to Grow Your Followers on Snapchat Last week, we discussed Snapchat and how it should be an integral part of your marketing plan if you write for a teen or young adult audience. Remember, Snapchat is not for every author and needs to be used selectively. Like all social media platforms, you should [...]

Social Media for Authors: Snapchat 101

By |2021-05-21T04:14:44-04:00September 19th, 2016|Marketing Tips|

How Snapchat Can Be an Effective Part of Your Marketing Plan If you’re in tune with the latest and greatest in the world of social media, surely you know about Snapchat. However, if you’re unaware, Snapchat is an app that allows users to send their followers temporary pictures and videos. The popular smartphone app boasts [...]

Social Media for Authors: Facebook Live

By |2021-05-21T04:16:43-04:00September 12th, 2016|Marketing Tips|

5 Tips to Promote Your Books on Facebook Live In 2016, Facebook launched Facebook Live, a platform for users and businesses to broadcast real-time video to their followers. With video quickly becoming the most popular (and most engaging) form of content available, both authors and publishers should consider using Facebook Live and including it in [...]

Book Publicity Tips From: Tirgearr Publishing

By |2020-03-06T11:53:32-05:00May 27th, 2016|Marketing Tips|

Marketing Q&A with Tirgearr Publishing Looking to improve your marketing and publicity efforts? Perhaps you’re looking to be signed by a publisher during the upcoming #Pit2Pub Twitter Pitch Party? Check out our Book Publicity Tips series where we ask real publishers to share their experiences, thoughts, and advice to assist both new and established publishers [...]

Social Media for Authors: Increasing Facebook Fan Engagement – Part II

By |2021-05-24T02:31:13-04:00February 15th, 2016|Marketing Tips|

How to Use Facebook’s Audience Optimization Tool Recently, our book marketing experts introduced readers to the Facebook Audience Optimization tool. Here, we discussed why authors and publishers should use this tool, and the various benefits that can come from optimizing posts. In this week’s post, we will briefly walk you through how to set up [...]

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