Our book marketing and book publicity experts list the top 5 things authors should stop doing on social media.
Our book marketing experts offer 5 tips to market your book around the holidays for authors looking to leverage the festive season.
Our book marketing experts provide authors and publishers with 5 tips for working with Twitter’s new 280-character limit.
From October 20—22, 2017, the Stratford Writers Festival will take over Stratford, Ontario. We caught up with attending author Craig Terlson to ask him a few questions about his latest projects, and why literary festivals are important to the Canadian artistic community.
The highly successful #CanLitPit Twitter pitch event brought the Canadian literary community together on Wednesday, July 12, 2017.
5 Tips to Sell Your Books Via Social Media in 2017 In 2017, most authors and publishers will need to come to terms with the following fact: It will become more difficult than ever to get attention for your books on social media. With the biggest channels (Facebook, Twitter, Instagram, Pinterest, etc.) swamped with authors [...]
Thank You to Everyone Who Mentioned the Festival on Social Media! Throughout the Stratford Writers Festival, our team was busy moving between venues, setting up stages, posting signs, and welcoming guests. However, between all of this, we were astonished by the amount of positive feedback and engagement the festival received on social media. If you [...]
5 Tips to Grow Your Followers on Snapchat Last week, we discussed Snapchat and how it should be an integral part of your marketing plan if you write for a teen or young adult audience. Remember, Snapchat is not for every author and needs to be used selectively. Like all social media platforms, you should [...]
How Snapchat Can Be an Effective Part of Your Marketing Plan If you’re in tune with the latest and greatest in the world of social media, surely you know about Snapchat. However, if you’re unaware, Snapchat is an app that allows users to send their followers temporary pictures and videos. The popular smartphone app boasts [...]
5 Tips to Promote Your Books on Facebook Live In 2016, Facebook launched Facebook Live, a platform for users and businesses to broadcast real-time video to their followers. With video quickly becoming the most popular (and most engaging) form of content available, both authors and publishers should consider using Facebook Live and including it in [...]
Marketing Q&A with Tirgearr Publishing Looking to improve your marketing and publicity efforts? Perhaps you’re looking to be signed by a publisher during the upcoming #Pit2Pub Twitter Pitch Party? Check out our Book Publicity Tips series where we ask real publishers to share their experiences, thoughts, and advice to assist both new and established publishers [...]
How to Use Facebook’s Audience Optimization Tool Recently, our book marketing experts introduced readers to the Facebook Audience Optimization tool. Here, we discussed why authors and publishers should use this tool, and the various benefits that can come from optimizing posts. In this week’s post, we will briefly walk you through how to set up [...]