/Tag: Book Publicity

How Book Promotion Built A Dietitian’s Health & Wellness Brand

By |2021-05-20T21:27:58-04:00May 19th, 2021|Book Promotion News, Marketing Tips|

For the program we’ve developed for Health and Wellness authors, I’ve been in search of Health and Wellness Experts who have written a book to further help their clients and build their brand authority.  Take, for instance, Registered Dietician, Jean LaMantia, who is specializing in nutrition for those living with Lymphedema. Cancer treatments come with digestive downsides which makes choosing what to eat to support health and accommodate digestive discomfort so important. Following are some of the top insights Jean shares about her process.

Social Media for Authors: Facebook’s Showing its Age

By |2021-05-19T03:44:21-04:00March 19th, 2018|Marketing Tips|

With less young people choosing to use Facebook regularly, many are turning to alternative platforms including Snapchat. Our book marketing experts break down what this could mean for authors and the various pros and cons that come with it.

Social Media for Authors: Facebook’s Showing its Age

By |2021-05-19T03:53:36-04:00March 19th, 2018|Marketing Tips|

With less young people choosing to use Facebook regularly, many are turning to alternative platforms including Snapchat. Our book marketing experts break down what this could mean for authors and the various pros and cons that come with it.

Book Marketing Series: Working with Positive Reviews – Part II

By |2021-05-24T01:29:19-04:00August 15th, 2016|Marketing Tips|

5 Tips to Get the Most Attention from a 5-Star Review A few weeks ago, our book marketing experts discussed 5 Tips to Handle a Fantastic Review. In this blog, we provided you with the initial steps that you should take should you find yourself suddenly facing a number of positive reviews – every author’s dream! [...]

Social Media For Authors: Optimizing For Pinterest – Part IV

By |2021-05-24T01:33:26-04:00August 1st, 2016|Marketing Tips|

5 Tips for Creating Attractive Pinterest Pins & Boards Over the past several weeks, our book marketing experts have provided authors with several helpful and must-know Pinterest tips and tricks. From creating perfectly sized pins to optimizing your account for search, these tips will help to ensure that your content is reaching your intended audience. But [...]

Book Marketing Series: Working with Positive Reviews – Part I

By |2021-05-24T01:35:45-04:00July 18th, 2016|Marketing Tips|

5 Tips to Handle a Fantastic Book Review It’s finally happened. You or your publisher has just sent out dozens of advance reading copies to key media, and your book has been made available through online reviewer websites with hundreds of people getting the first glimpse of your book. Now it’s time to sit back and [...]

Social Media For Authors: Optimizing For Pinterest – Part III

By |2021-05-24T01:37:25-04:00July 11th, 2016|Marketing Tips|

5 Tips to Incorporate SEO Tactics into Your Pinterest Strategy If you are a first time or experienced author, you’re bound to have come across tonnes of articles that recommend you join Pinterest to connect with new readers. Now, this is only valid if your readers are on Pinterest, but it is sound advice. Every [...]

Social Media for Authors: Instagram Introduces an Algorithm – Part 2

By |2021-05-24T02:05:49-04:00July 4th, 2016|Marketing Tips|

5 Tips to Navigate Instagram’s New Algorithm Are you still adjusting to Instagram’s introduction of an algorithm-based news feed? Last week, our book marketing experts announced the change while discussing why, in Instagram’s viewpoint, this change had to be made. The biggest reason for the new algorithm is Instagram’s 500 million user base. With so [...]

Social Media for Authors: Instagram Introduces an Algorithm – Part 1

By |2021-05-24T02:09:29-04:00June 27th, 2016|Marketing Tips|

Understanding Why Instagram has Switched to an Algorithm Since Facebook’s acquisition of Instagram, there have been rumblings among social media marketers that Instagram may switch to a news feed based on an algorithm instead of showing you posts chronologically. Well, that day is finally here. The Instagram news feed is now algorithmic. Just like its [...]