Publicity Tips for Publishers: Book Reviews and New Authors

2019-02-22T21:08:23-04:00

5 Tips to Build Advance Reviews for Emerging Authors You’ve read their manuscript. The contract has been signed. The design and editorial processes are completed. As a publisher, you’re now ready to start the marketing process. But what if some (if not all) of your titles are from emerging authors? Gaining publicity and coverage for these [...]

Publicity Tips for Publishers: Book Reviews and New Authors2019-02-22T21:08:23-04:00

Publicity Tips for Publishers: Creating a Marketing Plan for the Book Series on your Title List

2019-02-22T21:08:24-04:00

5 Tips for Publishers Marketing a Book Series Sequels, trilogies, sagas… many authors find they cannot tell their story with just one novel, and opt to write a series of books instead. The good news for publishers is that there are several advantages to marketing a book series, as much of the groundwork is laid out [...]

Publicity Tips for Publishers: Creating a Marketing Plan for the Book Series on your Title List2019-02-22T21:08:24-04:00

Social Media for Authors: Selling Your Titles Through Social Media

2019-02-22T21:08:25-04:00

5 Tips to Sell Your Books Via Social Media in 2017 In 2017, most authors and publishers will need to come to terms with the following fact: It will become more difficult than ever to get attention for your books on social media. With the biggest channels (Facebook, Twitter, Instagram, Pinterest, etc.) swamped with authors [...]

Social Media for Authors: Selling Your Titles Through Social Media2019-02-22T21:08:25-04:00

Book Marketing Series: Make the Most of the Holiday Season

2019-02-22T21:08:25-04:00

5 Tips to Increase Book Sales During the Holidays It’s that time of year again! The smell of freshly baked cookies is in the air. Family stockings are being hung with care. Hot chocolate and egg nog are readily flowing. And, perhaps most significantly, cash registers and online merchants are buzzing with consumers’ spending. In [...]

Book Marketing Series: Make the Most of the Holiday Season2019-02-22T21:08:25-04:00

Social Media for Authors: Planning Your Content

2019-02-22T21:08:25-04:00

5 Tips to Plan Your Social Media Content Last week, we posted an article on the best times to post to social media in 2016. By following these times, and accounting for factors such as your genre and target audience, you will increase the likelihood of your post reaching a larger audience. But what about content? [...]

Social Media for Authors: Planning Your Content2019-02-22T21:08:25-04:00

Social Media for Authors: The Best Times to Post

2019-02-22T21:08:25-04:00

The Best Times to Post on Social Media in 2016 With organic reach dropping and social media becoming busier than ever before, it’s important that authors and publishers know the best times to post to social media. With limited opportunities and time to reach their intended audiences, knowing when to post can make a big [...]

Social Media for Authors: The Best Times to Post2019-02-22T21:08:25-04:00

Social Media for Authors: Creating a Professional Twitter Profile

2019-02-22T21:08:26-04:00

5 Tips to Create a Professional Author Twitter Profile These days, Twitter seems to be the centre of the social media universe. While more authors are on Facebook, this platform’s increasing reliance on paid reach is pushing authors away from the site, as most have extremely limited budgets. If you’re considering joining Twitter, or if [...]

Social Media for Authors: Creating a Professional Twitter Profile2019-02-22T21:08:26-04:00

Social Media for Authors: Goodreads’ Ask the Author Q&A Feature

2019-02-22T21:08:26-04:00

5 Tips to Leverage Goodreads’ Ask the Author Q&A Feature Last week, our book marketing experts discussed how to get the most from your Goodreads author profile. Within that blog, we covered how to use the “Ask the Author” feature to engage with your followers, new and old! With nearly half of all Goodreads authors now [...]

Social Media for Authors: Goodreads’ Ask the Author Q&A Feature2019-02-22T21:08:26-04:00

Social Media for Authors: Growing Your Instagram Presence – Part II

2019-02-22T21:08:27-04:00

5 More Tips to Increase Your Instagram Followers Two weeks ago, we posted a blog entitled 5 Tips to Increase Your Instagram Followers. The blog was so well received on social media that we decided to provide authors (and publishers) with 5 more tips to increase your Instagram followers. 1) Offer “Share for Shares” to Boost [...]

Social Media for Authors: Growing Your Instagram Presence – Part II2019-02-22T21:08:27-04:00

Social Media for Authors: Engaging with Readers on Goodreads

2019-02-22T21:08:27-04:00

5 Tips to Get the Most from Your Goodreads Author Profile Did you know that Goodreads is the world’s biggest site for book readers and recommendations? With over 50 million users, Goodreads is a behemoth in the world of online literature. For this reason, it’s the perfect place to interact with readers who may be interested [...]

Social Media for Authors: Engaging with Readers on Goodreads2019-02-22T21:08:27-04:00

Social Media for Authors: Growing Your Instagram Presence – Part I

2019-02-22T21:08:27-04:00

5 Tips to Increase Your Instagram Followers Nearly every author is hopping onto the Instagram bandwagon – as they should be. With over 300 million active monthly users, Instagram offers authors the ability to reach their audience quickly and via simple means. Of course, over time, you’ll want to ensure that you are increasing your presence [...]

Social Media for Authors: Growing Your Instagram Presence – Part I2019-02-22T21:08:27-04:00

Social Media for Authors: Growing Your Snapchat Followers

2019-02-22T21:08:28-04:00

5 Tips to Grow Your Followers on Snapchat Last week, we discussed Snapchat and how it should be an integral part of your marketing plan if you write for a teen or young adult audience. Remember, Snapchat is not for every author and needs to be used selectively. Like all social media platforms, you should [...]

Social Media for Authors: Growing Your Snapchat Followers2019-02-22T21:08:28-04:00